The biggest myth I hear bandied about is that it takes a long time for an organization to change. Yet when companies have hit a crisis they either fail or rally their initiative and creativity to come up with a game changing initiative. Toyota applied cybernetics. Herman Miller invented an unusual chair and bet the farm on it – they won. So we know it can be done. How can companies change before crisis? People inspired change works off of networks not hierarchies. And that changes everything!
The easiest way is to apply change processes that work for a socially networked system. After all, that's what produces performance - people working together toward a common goal.